China Suppliers Factory of Sorghum Red Color Powder and Red Brown Color for Food and Beverage Applications
Sorghum red color is made of black-purple or reddish-brown sorghum shells as raw materials, extracted with water, concentrated, and dried to obtain the finished product. It is a kind of natural color. The main content is apigenin and quercetin. The product is brownish-red powder or liquid with a characteristic odor, easily soluble in water and ethanol, and insoluble in oil. It's stable to heat and light.
With people's increasing concern about human health, food safety has been taken seriously. Nitrite is usually added to traditional meat products as a coloring agent, which is a serious threat to human health. Sorghum red color not only has good coloring properties for protein, but the color tone is close to the natural color of meat, it has a sense of reality, and it is purely natural and harmless to health. It can be added quantitatively in enema products such as ham and sausage to achieve the ideal coloring effect. The light fastness of the sorghum red color is good. After repeated tests, the color solution was placed under the condition of indoor astigmatism for one month, and its absorbance did not change significantly, and it had a good shelf life and color retention performance.
Nowadays, it is widely used in candy, ice cream, carbonated beverages, jelly, chewing gum, frozen beverage, batter, coated powder, fried powder, seasoning, baking, etc.
We look forward to establishing closer cooperation with you and let us work together for a better future.
Sorghum red color is a natural color extracted from black-purple or reddish-brown sorghum shells. The raw materials are processed through water extraction, concentration, and drying to create the final powder or liquid product.
The primary active components of Sorghum red color are apigenin and quercetin, which provide its characteristic color and natural properties.
It is easily soluble in water and ethanol, while remaining insoluble in oil. Additionally, it displays excellent stability when exposed to heat and light, making it highly reliable for food processing.
Unlike nitrite, which poses health risks, Sorghum red color is purely natural and harmless. It offers excellent protein coloring properties, provides a realistic natural meat tone, and shows outstanding color retention and shelf life under indoor light conditions.
It is widely used in a variety of applications including candy, ice cream, carbonated beverages, jelly, chewing gum, frozen beverages, batters, coated powders, fried powders, seasonings, baking, as well as enema meat products like ham and sausage.




